Rolls-Royce has been known to cater to some of the most affluent and influential individuals of all time. The Rolls-Royce Phantom in particular, proudly counts many of the world’s most influential and revered individuals among its wealthy collectors. However, amongst the star-studded list of owners also lies a group of creative figures. For example, Salvador Dali had once filled a Phantom with 500 kilograms of cauliflower, or John Lennon who had once selected his Phantom as a canvas for a psychedelic mirage. More recently, Skepta – the darling of the Grime scene, transformed Phantom into a rolling recording studio.
Recently, British filmmaker and photographer Rankin had decided to make the Rolls-Royce the subject of a short film. In the video, Rankin shines a light on Phantom’s younger driver-focused appeal that speaks directly to a new generation of Phantom customer.
Rankin, commented, “Rolls-Royce is the ultimate British brand. Number one of one. Eight years ago I got the chance to drive Phantom when working on ‘The Spirit of Ecstasy’ centenary. It was the best driving experience of my life. Not only was it exhilarating, I actually felt like a rebel and a part of that iconic history. I realized that Rolls-Royce is the ultimate brand for a reason. Phantom’s got that attitude, that exhilarating and effortless wild side that you can enjoy from the second you start the engine.”
Games of Thrones star Gwendoline Christie was cast by Rankin to play the part of the young and self-made owner of a Phantom. Christie, who’s an English star of stage and screen, most recently known as Lady Brienne of Tarth in ‘Game of Thrones’ and Titania in London’s Bridge Theatre’s ‘A Midsummer Night’s Dream’. Christie takes to the wheel in the video and puts the eight-generation Phantom through its paces.
Gwendoline Christie commented, “The Rolls-Royce Phantom is a car of rare timelessness. It epitomizes excellence in craftsmanship and authentic luxury in modern terms. Working with the legendary photographer Rankin and his team was a blast! They inherently respected the iconic status of this motor car and have vividly translated it with playful subversion, strength and humour. It is a true delight to be part of Rolls-Royce Iconography.”