Forget the Martini! James Bond, the spy renowned for his penchant for women, fast cars and incredible stunts, has just found solace in a can of Pan Bahar, sending the entire nation into a state of frenzy. Yes, we’re talking about Pierce Brosnan, who is currently trending on the internet today after appearing on the front page of TOI, holding his weapon of mass destruction  – the Pan Bahar.

Check out the video where he pulls some Bond-like stunts and utters “Pan Bahar. Class never goes out of style,” in his Irish accent.

And of course, social media went berserk, soon after

 “I am very excited to be chosen as the brand ambassador of a brand like Pan Bahar. Pan Bahar, like Bond, has stood the test of time and is a winner in its own right. It has got class. That’s something that never goes out of style,” stated Pierce Brosnan while Akhil Jain, CEO, Ashok & Co. Pan Bahar Ltd also gave his reasons as to why Brosnan was the right fit for the campaign.

“For us, the decision to bring Mr. Pierce Brosnan on board as Pan Bahar’s brand ambassador speaks volumes about our vision and ambition. His class, look , style, sophistication, facial expression and body language etc tells a lot about the mastery, maturity  and perfection etc – He is  like a master  of various talent.  Pan Bahar – a master blend stands for class, success and sophistication etc. Hence, we see our association with Mr. Brosnan as a natural fit,” states the CEO.