The fitness and lifestyle brand, Reebok, has announced Varun Dhawan and Katrina Kaif as their brand ambassador. 

Varun’s new partnership with Reebok is expressed with a brand new campaign for Sole Fury shoe collection. The collection boasts enhanced performance detailing as well as futuristic design components. Inspired by the 90s, the sneakers are designed to be extremely lightweight and comfortable while being a head-turner. 

The campaign is directed by one of UK’s youngest directors, Courtney Philips. He is seen waltzing his way in the new Sole Fury, breaking everything that is routine. 

Thrilled about his collaboration with Reebok, Varun Dhawan said, “I am in love with the new Sole Fury as they are a perfect combination of comfort and style making for an all-day wear. The campaign was great fun and the best way to kick-start my journey with the super cool Reebok family.”

Priced at Rs. 9,999, Sole Fury is available in India across Reebok’s own e-commerce site shop4reebok.com and brand stores like Flipkart and Myntra.