Koovs has partnered with Blue Saint Partners to launch a brand new collection called ‘One/Zero by Koovs,’ which is a performance wear range offering a wide range of athleisure wear for men and women
The women’s collection includes a mix of performance wear pieces such as monochromatic and oversized crew-neck t-shirts, stretch and cropped leggings, bright coloured shorts, vests, fitted zipper jackets and trendy sports bras in different cuts and styles. Whereas, the men’s collection offers stylish training-ready to wear pieces like windproof tracksuits, reflective logo tees and vests, colour-blocked joggers and essential sports shorts.
The bright colour palette is mixed with interesting camo, floral and abstract prints that add an element of style to the entire range. Materials like polyester, elastane and cotton ensure high quality without compromising on comfort or style. Each piece makes an ideal and versatile option for training as well as for everyday wear.
With this partnership, the collaboration aims at leveraging the key strengths of both companies. Blue Saint’s skills and experience from textiles and design, through manufacturing and distribution, will provide Koovs with even more desirable products and affordable fashion trends to delight its customers in the future.