Royalty is not just about lineage and heritage. It is about regal bearing, about understated elegance and effortless style, about confidence, attitude, and sophistication. Clothes have always had a big role in making the royals look stylishly majestic over the ages. It is this intangible sense of royal class that House of Pataudi, the eponymous lifestyle brand inspired by the rich sartorial history of family nawabs and begums, tries to capture in its collections.
It is a brand where the refined grandeur of the past meets the contemporary flair of the present. And who better to express this sense of timeless heritage and modern panache than the royals themselves — Soha Ali Khan and Saif Ali Khan. The brand has recently roped in Soha Ali Khan to strengthen its women’s line and expand their collection.
For its A/W 2019 Collection, the brand has sought inspiration from yet another favourite royal past time, the poetry of love under the umbrella title of Nazm-e-Ishq. Here we present to the lines for the season.
Qainaat
Their latest collection, Qainaat, brings forth a mix of celestial, fusion, sparkling, romantic and dreamy aesthetics. From bold colours to cosmic hues and prints inspired by the celestial universe, the Qainaat collection is versatile.
The ornamentation of this collection is special. Sequins, beads and cut-dana placement will make your outfit sparkle. The fabrics are royal in choice, ranging from satin, silk, chanderi and brocade, which add charm to the outfit.
With asymmetrical pleats and hemlines and contrast buttons for men, and decorative danglers, kaftan-inspired kurtas for women, the collection has something for everyone’s modern festive needs.
Zarra
The Zarra collection reflects everything the earth nurtures in a collection that displays authenticity, groundedness, romance and rhythm.
The collection stands out with its contemporary silhouettes. With asymmetrical plackets, angrakhas, highlighted sleeve details, palazzos with choga-styled kurtas etc., the Zarra collection will enhance your festive mood.
