The Raghavendra Rathore brand has received a joint-investment from the Ermenegildo Zegna Group in collaboration with Reliance Brands Limited. Raghavendra Rathore Jodhpur is up there with the leading luxury menswear brands in the country and is among the first to go with the “Brand India” line of positioning. By revenue, the House of Zegna is the largest menswear brand in the world and the scope of this investment fill focus on helping Raghavendra Rathore Jodhpur accelerate its growth and brand potential by sharing strategic strengths.

With clients spread across the globe, Rathore’s eponymous label is one of Asia’s premier menswear brands and is favoured by a multitude of celebrities from Saif Ali Khan to Anand Ahuja. A first of its kind, this three-way partnership, signals optimism for the industry and opens a roadmap for accelerated growth, giving more tenacity to the world of luxury fashion in Asia.